Join host Marla Merritt and industry experts Chris Bentson, Shannon Patterson, and Oliver Gelles (CMO, OrthoFi) as they unpack the latest orthodontic data from OrthoFi and Gaidge — and what it means for your practice heading into 2026.
🔍 In This Episode
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Growth returns: production up 3.7%, starts steady, and pending patients driving Q4 wins
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Discount creep: why write-offs are up 8%—and smarter ways to use incentives instead
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Consumer shifts: credit use slowing, flexibility rising, and in-house financing more vital than ever
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Practice priorities: fix your phones, tighten follow-up, and plan now for 2026 success


